The Anti-Advertising Agency

18Apr08

The Anti-Advertising Agency uses tools and techniques of the ad industry to question the effect of advertising in public space. One of their current projects is raising money to “free” creatives from the clutches of advertising agencies so that they may use their creative powers for good instead of evil. Link>

They have stickers and stencil templates to download on their site so that you can culture jam a few advertising posters with the message “You Don’t Need It”. Link>

They also have a collection of alternative billboards that their supporters would like to see up in public space. A lot of them are pieces of art, but some have a simple message:

They have also got together with the excellent Graffiti Research Lab to do a little bit of culture jamming of advertising video screens on the subways of NYC.