Archive for the ‘Branding’ Category

SHIFT is an online cultural magazine devoted to all things art, design, fashion, music and media. It’s published in both Japanese and English. As part of their 10 year anniversary they are holding a logo design competition. The winning logo will be used on the magazine for the next 10 years. The aim of the […]


  If you were to design the logo for a Presidential campaign, what font would you use? Something fresh, something bold, something conservative and trustworthy? Have a read of this article that decodes the identities of the top US candidates. Link via SwissMiss.


Deeper luxury

22Jan08

WWF-UK has analysed the environmental performance of the top ten luxury brands (such as Gucci, Yves Saint Laurent and Louis Vuitton) and has published its findings online. The report, titled Deeper Luxury, presents their vision for a more sustainable future for the luxury brand industry. In the report they call for a new type of […]


If you ever need to convince people of the power of good design, consider telling them the story of the peace symbol, which celebrates its 50th birthday this year. Originally the logo for the Campaign for Nuclear Disarmament in England, the symbol has since been used across the world as a way to represent the […]


Business cards

07Nov07

Need some inspiration for your business card? This site has a great collection, including this one for a resort which is very close to the sea, notice what they’ve done with the design to imply this?


Good design

17Oct07

One plus one = three have some more photos of this clever truck design for a bottled water company. I hate bottled water, but this is cute.



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